Welcome to Hogs Breath Cafe, Surfers Paradise, Australia. There are many things we've never done, but we ain't never had too much fun", so the Hogs Breath slogan goes. It's an expression of a philosophy that has made Hog's Breath a tear away success story. Indeed, whenever Australian homegrown franchise systems are spoken about, Hog's Breath invariably gets a mention. Why? Because for a franchise system to expand from a single outlet to 70 in just 17 years, it must be getting most things right. It all started with our founding father, Don Algie, or should we say Boss Hog, sailing along the Queensland coast and settling into the idylic surrounds of the Whitsunday Islands. The doors of the first restaurant were opened in July 1989 at Airlie Beach, North Queensland. In November the following year, a second store was opened in Mooloolaba. Additional stores quickly followed with locations opening inSurfers Paradise, Townsville City, Darwin, and Cairns and along the eastern seaboard.
So what has made the Hogs Breath Cafe system so successful that it has grown at an average rate of six new outlets every twelve months for the past few years? The answer has to do with providing a unique dining experience within the Australian marketplace. From day one Hogs Breath set out to be unlike any other restaurant in appearance, atmosphere, style and type of service it offered patrons.
Hogs Breath,can be credited with developing and specialising Prime Rib Steaks in Australia, with the boast that there's not a more tender, mouth-watering steak to be found anywhere. To complement this signature dish and its diverse menu, Hog's Breath has created a distinctive style for people who enjoy casual dining experiences.
In a nutshell, it's all about providing quality food and beverage services in an informal, yet comfortable environment with an overriding friendly, party atmosphere. Quite simply, the basic Hogs Breath philosophy is "have fun and enjoy yourself" - a principle engendered by its unique operating style and unlikely decor that sees walls crowded with unusual paraphernalia and memorabilia. In truth it's a place you have to personally experience to fully appreciate its rather different and exceptional reputation.
All Hogs Breath Cafe's are in essence themed licensed restaurants catering to all ages. They incorporate three interacting components - a seated food service area, a licensed saloon bar and a merchandise shop exclusively carrying the Hogster clothing label. The phenomenal success of the Hogs Breath Cafe chain in the Australian marketplace has allowed all outlets to significantly enhance the socio/economic infrastructure of their localities, proving to be strong drawcards for their town, earning important tourism dollars and providing much needed local job opportunities.
Hogs Breath,also has a close affinity with sport in V8 Supercars, Drag Racing, Extreme Sport, Golf, water sports such as sailing and surfing, and numerous junior sports. Through generous sponsorship of these and other outdoor community events, Hog's Breath promotes and encourages an active lifestyle. And as for dining out? It doesn't get any better because at Hogs Breath it's a party every night!
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