The town of Puerto Escondido was established in 1928 as a port for shipping coffee, although the area has been inhabited by indigenous populations for centuries. In the 1960's it was connected to other coastal towns by Highway 200. Tourists began to discover the town and surfers found its beaches. Its importance as a port diminished as coffee shipments began going by truck instead of boat. The port does continue to support commercial fishing activity. Today, Puerto Escondido is a home for fishermen, surfers, vacationers, and an ecletic expatriot community. The large waves of Zicatela beach put it into the top ten surfing destinations. It does not cater to the high end tourist as much as Huatulco to the east. Its sprawling beaches host numerous small to mid-size hotels and restaurants. There are two main beaches, Playa Principal and Zicatela, as well as several other smaller beaches. Avenida Perez Gasga is a pedestrian only street known as the Adoquín that parallels Playa Principal, where you will find the Information Goddess. Up the hill from the Adoquín is the coastal highway 200 and on the other side of that is the downtown business district where you can find banks, the mercado, etc. Playa Zicatela is a long straight beach on the east side of the bay and can be seen from Playa Principal. Zicatela is where the strong waves are that make Puerto Escondido a world class surfing destination.